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Fashion Communication : Proceedings of the FACTUM 21 Conference, Pamplona, Spain, 2021

Sádaba, Teresa (ed.); Kalbaska, Nadzeya (ed.); … - 2021 - 1st ed. 2021.

Part I: Digitalization in Fashion -- Omni-channel Retailing in the Fashion Industry: Its Definition and Implementation -- Digital Fashion Competences: A Longitudinal Study -- Touch in Text. The Communication of Tactility in Fashion E-Commerce Garment Descriptions -- Symbolic “Entrance”...

Persistent link: https://www.econbiz.de/10012627232

Digital fashion : a systematic literature review. a perspective on marketing and communication

Noris, Alice; Nobile, Tekila Harley; Kalbaska, Nadzeya; … - In: Journal of global fashion marketing : JGfM 12 (2021) 1, pp. 32-46

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Fashion Communication in the Digital Age : FACTUM 19 Fashion Communication Conference, Ascona, Switzerland, July 21-26, 2019

Kalbaska, Nadzeya (ed.); Sádaba, Teresa (ed.); … - 2019 - 1st ed. 2019

Understanding Fashion Consumption in the Networked Society: A Multidisciplinary Approach -- Digitalized Dynamic Fashion Illustration, Using Motion Graphics -- Digital Fashion Communication: The Influence of Instagram-Queer-Makeup Artists and Their Future Developments on the Industry --...

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Personalization and customization in fashion : searching for a definition

Nobile, Tekila Harley; Cantoni, Lorenzo - In: Journal of fashion marketing and management 27 (2023) 4, pp. 665-682

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