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Segmenting and profiling of mobile app users on their lifestyle - implications for attitude and usage behaviour
Arora, Neerja; Chawla, Deepak - In: International journal of Indian culture and business … 33 (2024) 4, pp. 443-457
Persistent link: https://www.econbiz.de/10015323324
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Segmenting knowledge management (KM) practitioners and its relationship to performance variation : some empirical evidence
Joshi, Himanshu; Chawla, Deepak; Farooquie, Jamal A. - In: Journal of knowledge management 18 (2014) 3, pp. 469-493
Persistent link: https://www.econbiz.de/10010394352
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A cluster analysis approach to grouping Indian women professionals
Sondhi, Neena; Chawla, Deepak - In: International journal of Indian culture and business … 8 (2014) 1, pp. 35-53
Persistent link: https://www.econbiz.de/10010400977
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Segmenting and profiling the chocolate consumer : an emerging market perspective
Sondhi, Neena; Chawla, Deepak - In: Journal of food products marketing 23 (2017) 2, pp. 123-143
Persistent link: https://www.econbiz.de/10011708107
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Consumer perspectives about mobile banking adoption in India : a cluster analysis
Chawla, Deepak; Joshi, Himanshu - In: The international journal of bank marketing : IJBM 35 (2017) 4, pp. 616-636
Persistent link: https://www.econbiz.de/10011725705