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Cognition
Consumer behaviour
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Journal of customer behaviour
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Implicit methods used in consumer behaviour studies' : do they really measure what they intend to measure?
Nordvall, Anna-Carin
- In:
Journal of customer behaviour
18
(
2019
)
2
,
pp. 151-160
Persistent link: https://www.econbiz.de/10012257465
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Being innovative, fun, and green? : hedonic and environmental motivations in the use of green innovations
Flores, Phil Justice
;
Jansson, Johan
- In:
Journal of marketing management : JMM ; journal of the …
38
(
2022
)
17/18
,
pp. 1907-1936
Persistent link: https://www.econbiz.de/10014234263
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