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Cognition
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From positive and negative cognition perspectives to explore e-shoppers' real purchase behavior : an application of tricomponent attitude model
Chih, Wen-Hai
;
Liou, Dah-Kwei
;
Hsu, Li-Chun
- In:
Information systems and e-business management : ISeB
13
(
2015
)
3
,
pp. 495-526
Persistent link: https://www.econbiz.de/10011373595
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An integrative model for online community citizenship behavior of luxury fashion brands on Instagram
Hsu, Li-Chun
- In:
Journal of fashion marketing and management
28
(
2024
)
2
,
pp. 357-378
Persistent link: https://www.econbiz.de/10014495536
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