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An exploration of the cognitive-affective model of satisfaction in a shopping context : a test of competing models
Im, Hyunjoo; Ha, Sejin - In: The service industries journal 31 (2011) 13/14, pp. 2273-2288
Persistent link: https://www.econbiz.de/10009298999
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Consumer responses to high-technology products : product attributes, cognition, and emotions
Lee, Seunghyun; Ha, Sejin; Widdows, Richard - In: Journal of business research : JBR 64 (2011) 11, pp. 1195-1200
Persistent link: https://www.econbiz.de/10009380537
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Understanding pro-environmental behavior : a comparison of sustainable consumers and apathetic consumers
Park, Joohyung; Ha, Sejin - In: International journal of retail & distribution management 40 (2012) 5, pp. 388-403
Persistent link: https://www.econbiz.de/10009568094
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Consumer responses to high-technology products: Product attributes, cognition, and emotions
Lee, Seunghyun; Ha, Sejin; Widdows, Richard - In: Journal of Business Research 64 (2011) 11, pp. 1195-1200
The present study investigates how high-technology attributes influence consumer responses. Based on Mehrabian and Russell's Stimulus–Organism–Response (S–O–R) framework (1974), this study proposes that high-technology product attributes elicit consumers' cognitive (attitude) and...
Persistent link: https://www.econbiz.de/10010577255