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The theory of niche and spending on mass media : the case of the "video revolution"
Dimmick, John W. - In: The journal of media economics 10 (1997) 3, pp. 33-43
Persistent link: https://www.econbiz.de/10001222021
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Competition between the internet and traditional news media : the gratification-opportunities niche dimension
Dimmick, John W.; Chen, Yan; Li, Zhan - In: The journal of media economics 17 (2004) 1, pp. 19-33
Persistent link: https://www.econbiz.de/10001902169
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Toward an economic theory of media diffusion based on the parameters of the logistic growth equation
Dimmick, John W.; Wang, Tao - In: The journal of media economics 18 (2005) 4, pp. 233-246
Persistent link: https://www.econbiz.de/10003171919