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Commentary on Jacob Goldenberg...
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Competition
Innovation
45
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45
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45
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37
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37
Consumer behaviour
34
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34
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24
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23
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22
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22
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19
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19
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16
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15
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15
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15
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14
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14
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14
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14
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14
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12
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11
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11
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11
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11
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11
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10
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10
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9
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Gatignon, Hubert A.
10
Soberman, David A.
6
Muller, Eitan
4
Peres, Renana
2
Xiang, Yi
2
Anderson, Erin
1
Bowman, Douglas
1
Charalambous, Christakis
1
Fershtman, Chaim
1
Gatignon, Hubert
1
Hadjinicola, George C.
1
Libai, Barak
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Mahajan, Vijay
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Marketing letters : a journal of research in marketing
1
Paper / Institute for Research in the Behavioral, Economic, and Management Sciences, Krannert Graduate School of Management, Purdue University
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
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ECONIS (ZBW)
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1
Competitive effects in diffusion models : an empirical analysis
Parker, Philip M.
;
Gatignon, Hubert A.
-
1990
Persistent link: https://www.econbiz.de/10000801999
Saved in:
2
Determinants of competitor response time to a new product introduction
Bowman, Douglas
;
Gatignon, Hubert A.
-
1993
Persistent link: https://www.econbiz.de/10000870079
Saved in:
3
The impact of risk and competition on choice of innovations
Gatignon, Hubert A.
- In:
Marketing letters : a journal of research in marketing
4
(
1993
)
3
,
pp. 191-204
Persistent link: https://www.econbiz.de/10001145777
Saved in:
4
Research issues at the boundary of competitive dynamics and market evolution
Soberman, David A.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001826130
Saved in:
5
Inter-channel competition and new product diffusion : market making, market taking, and competitive effects in several European countries
Gatignon, Hubert A.
(
contributor
); …
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632260
Saved in:
6
Competitive response and market evolution
Gatignon, Hubert A.
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 2000/66/MKT
Persistent link: https://www.econbiz.de/10001715949
Saved in:
7
Competitive response and market evolution
Gatignon, Hubert A.
;
Soberman, David A.
-
2000
Persistent link: https://www.econbiz.de/10001634482
Saved in:
8
How competitive marketing expenditures influence the growth of markets
Xiang, Yi
;
Soberman, David A.
;
Gatignon, Hubert A.
-
2013
Persistent link: https://www.econbiz.de/10009793455
Saved in:
9
Using attraction models for competitive optimization : pitfalls to avoid and conditions to check
Soberman, David A.
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003379159
Saved in:
10
The effect of marketing breadth and competitive spread on category growth
Xiang, Yi
;
Soberman, David A.
;
Gatignon, Hubert A.
- In:
Production and operations management : the flagship …
31
(
2022
)
2
,
pp. 622-644
Persistent link: https://www.econbiz.de/10013163964
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