Competing brands differ in the extent to which they offer a feature as standard or optional in their product lines. In this paper, we study the competitive basis for this difference in brands' product line strategies. Specifically, we analyze the relationship between a brand's quality image and...

The entry of flexible-capacity sharing economy platforms (e.g., Airbnb and Uber) has potentially changed the competitive landscape in traditional industries with fixed- capacity incumbents and volatile demand. Leveraging panel data on hotels and Airbnb, we study how the sharing economy...