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ECONIS (ZBW)
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Flirting with the enemy : online competitor referral and entry-deterrence
Zhang, Jianqiang
;
Liu, Zhuping
;
Rao, Raghunath Singh
- In:
Quantitative marketing and economics : QME
16
(
2018
)
2
,
pp. 209-249
Persistent link: https://www.econbiz.de/10011875070
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2
Competitive response to radical product innovations
Aboulnasr, Khaled
;
Narasimhan, Om
;
Blair, Edward
; …
- In:
Journal of marketing
72
(
2008
)
3
,
pp. 94-110
Persistent link: https://www.econbiz.de/10003709045
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3
Prominent retailer and intrabrand competition
Wang, Ruitong
;
Zhu, Yi
;
John, George
- In:
Journal of marketing research
59
(
2022
)
3
,
pp. 517-533
Persistent link: https://www.econbiz.de/10013258052
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