Williamson, Nicholas C.; Kissling, Grace; Cassill, Nancy; … - In: Competitiveness Review: An International Business Journal 15 (2005) 1, pp. 57-71
Two hypotheses concerning two variables that potentially influence the “add/drop” foreign market decisions of U.S. exporters of sewing machines are developed and empirically tested. The variables are import market potential, and a surrogate measure of import market competitiveness. A third...