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~subject:"Competitive strategy"
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Competitive strategy
Consumer behaviour
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Building store loyalty through service strategies
Grewal, Dhruv
;
Krishnan, Ram
;
Lindsey-Mullikin, Joan
- In:
Journal of relationship marketing : innovations & …
7
(
2008
)
4
,
pp. 341-358
Persistent link: https://www.econbiz.de/10003807755
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