Chapter 1. Cosmetics Industry Trends in the era of DX -- Chapter 2. Strategies For An E-Commerce Platform Business In Cosmetics Industry -- Chapter 3. Cosmetics industry word of mouth marketing strategy -- Chapter 4. Cosmetics ODM Strategy: Case Study of COSMAX -- Chapter 5. Cosmetic Firms...

ch. 1. What is network capability? : introduction, framework, and contents -- ch. 2. Korean IT industry and network leadership : a comparative study with Japanese experiences -- ch. 3. Growth mechanism and management of Korean firms : a comparative study with Japanese experiences -- ch. 4....

Purpose – The purpose of this paper is to empirically examine the impacts of supplier‐ and customer‐oriented electronic communication technologies (ECTs) (electronic data interchange (EDI) and internet‐based) on supply chain integration and manufacturing competitive capabilities...