This investigation into small-to-medium sized wine businesses empirically tests linkages among differentiation … strategies and financial performance over time. Using a two-by-two model, we examine the impact of differentiation strategies on … to cluster the sample firms into a two-by-two differentiation strategy model. Those wineries sourcing over 50% estate …

, firms must adapt their differentiation strategies to the new conditions, which puts new demands on their resources …

industry. These include the deregulation of the industry, the nature and extent of competition, the emergence of brand/differentiation …, which will marginalise other players, will also compete against each other on the basis of branding/differentiation.  …

, differentiation and focus is noted. The idea that using price to differentiate means a firm is using a low cost strategy is dismissed … and the value of a definition of focus strategy as merely some degree of extreme differentiation is questioned. New … can implement a differentiation strategy. Alternatively, it can attempt to lift the market′s proximity level or partake in …