Purpose – The purpose of this paper is to examine the magnitude of country, industry and firm‐specific effects for firms competing in emerging economies and also explore differences between high and low performers. Design/methodology/approach – The authors use ANOVA methodologies on...

Part I: Preparing for the Adventure -- Chapter 1 - The Strategy Playbook: Mastering the Intricacies of Business -- Chapter 2 - Trapped in the Quicksand: Why Strategies Falter -- Part II: Navigating the Competitive Arena -- Chapter 3 - Survival of the Fittest: Decoding Competition and Its...