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Measuring level of market orientation for an Islamic microfinance institution case study of Amanah Ikhtiar Malaysia (AIM)

Kazemian, Soheil; Rahman, Rashida Abdul; Ibrahim, Zuraeda - In: Qualitative research in financial markets 6 (2014) 3, pp. 258-277

Persistent link: https://www.econbiz.de/10010480961

Measuring level of market orientation for an Islamic microfinance institution case study of Amanah Ikhtiar Malaysia (AIM)

Kazemian, Soheil; Abdul Rahman, Rashidah; Ibrahim, Zuraeda - In: Qualitative Research in Financial Markets 6 (2014) 3, pp. 258-277

Design/methodology/approach – This study aims to evaluate the current practices conducted based on in-depth interviews with 16 Amanah Ikhtiar Malaysia (AIM) medium-level managers who were selected randomly, including branch managers and operational officers. All of the interviewees have two...

Persistent link: https://www.econbiz.de/10014988491

Measuring level of market orientation for an Islamic microfinance institution case study of Amanah Ikhtiar Malaysia (AIM)

Kazemian, Soheil; Rahman, Rashidah Abdul; Ibrahim, Zuraeda - In: Qualitative Research in Financial Markets 6 (2014) October, pp. 258-277

Design/methodology/approach –This study aims to evaluate the current practices conducted based on in-depth interviews with 16 Amanah Ikhtiar Malaysia (AIM) medium-level managers who were selected randomly, including branch managers and operational officers. All of the interviewees have two...

Persistent link: https://www.econbiz.de/10010961758