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~subject:"Computerspieleindustrie"
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Computerspieleindustrie
Bundling strategy
6
Leistungsbündel
6
Theorie
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Theory
5
Customer value
4
Dauerhafte Konsumgüter
4
Demand
4
Durable goods
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Kundenwert
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Product management
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Produktmanagement
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Preismanagement
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Pricing strategy
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Computerspiel
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Consumer behaviour
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Economic Policy
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Industrial Organization
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Konsumentenverhalten
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Network economics
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Netzwerkökonomik
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Video game
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Video game industry
2
mixed bundling
2
two-sided markets
2
video game industry
2
Ball game
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Ballsport
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CAPM
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Celebrity endorsement
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Celebrity-Werbung
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Choice
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Competitive analysis
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Complementary goods
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Consumers
1
Data
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Digital platform
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Digitale Plattform
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Discrete choice
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Derdenger, Timothy
2
Chao, Yong
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Management science : journal of the Institute for Operations Research and the Management Sciences
1
Quantitative marketing and economics : QME
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ECONIS (ZBW)
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Technological tying and the intensity of price competition : an empirical analysis of the video game industry
Derdenger, Timothy
- In:
Quantitative marketing and economics : QME
12
(
2014
)
2
,
pp. 127-165
Persistent link: https://www.econbiz.de/10010386342
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2
Mixed bundling in two-sided markets in the presence of installed base effects
Chao, Yong
;
Derdenger, Timothy
- In:
Management science : journal of the Institute for …
59
(
2013
)
8
,
pp. 1904-1926
Persistent link: https://www.econbiz.de/10009788939
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