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Market segmentation of online shoppers : a Bayesian approach
Mishra, Manit; Mohapatra, Snigdha - In: International journal of business innovation and … 32 (2023) 1, pp. 81-96
Persistent link: https://www.econbiz.de/10014438455
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How the young adult consumer segment responds to trusty and committed marketing relationship
Ndubisi, Nelson Oly; Nataraajan, Rajan - In: Psychology & marketing 35 (2018) 12, pp. 923-935
Persistent link: https://www.econbiz.de/10011970101
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Perceived value, reputation, trust, and switching costs as determinants of customer retention
Milan, Gabriel Sperandio; Eberle, Luciene; Bebber, Suélen - In: Journal of relationship marketing : innovations & … 14 (2015) 2, pp. 109-123
Persistent link: https://www.econbiz.de/10011304645
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The effects of corporate social responsibility on consumer loyalty through consumer perceived value
Servera-Francés, David; Piqueras-Tomás, Lidia - In: Economic research 32 (2019) 1,1, pp. 66-84
Persistent link: https://www.econbiz.de/10012387510
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Is MyPertamina a solution or problem maker? : developing customer trust to answer
Riofita, Hendra - In: Journal of science and technology policy management : JSTPM 16 (2025) 2, pp. 279-299
Persistent link: https://www.econbiz.de/10015206808
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Back to the table : how omnichannel social media marketing returns customers to restaurant locations
Suttikun Chompoonut; Patcharaporn Mahasuweerachai; … - In: International journal of contemporary hospitality management 37 (2025) 3, pp. 956-975
Persistent link: https://www.econbiz.de/10015210289
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The moderating effect of individual level collectivist values on brand loyalty
Thompson, Frauke Mattison; Newman, Alexander; Liu, Martin - In: Journal of business research : JBR 67 (2014) 11, pp. 2437-2446
Persistent link: https://www.econbiz.de/10010402781
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Enhancing customer loyalty : critical switching cost factors
El-Manstrly, Dahlia - In: Journal of service management 27 (2016) 2, pp. 144-169
Persistent link: https://www.econbiz.de/10011564674
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A two-dimensional model of trust-value-loyalty in service relationships
Chai, Joe Choon Yean; Malhotra, Naresh K.; Alpert, Frank - In: Journal of retailing and consumer services 26 (2015), pp. 23-31
Persistent link: https://www.econbiz.de/10011347848
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Keep them in : how to drive dental consumers' loyalty in the modern era?
Alhidari, Abdullah Mohammed; Alkadhi, Omar H. - In: Expert journal of marketing 6 (2018) 2, pp. 106-114
Persistent link: https://www.econbiz.de/10012217237