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An approach is developed to examine the impact of product characteristics on choice using a quantity-dependent hedonic model with retail panel data. Since panel data for individual products from retail settings can include a large number of zero sales, a modification of the zero-inflated Poisson...
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Consumer tests are utilized by medium and large food companies to evaluate new products or test new product formulations on potential buyers. The typical objective is to examine various sensory attributes for liking and to examine whether adjustable product attributes such as saltiness,...
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With increasing frequency consumer studies are supplementing demographic and price variables with responses to an extended set of Likert-scale questions to elicit information on consumer motivations and attitudes. Principal compo­nent analysis (PCA) is a statistical tool that reduces a large...
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A less examined facet of the local foods movement is the impact of the location of the producer on the feasibility of operating as a local supplier. Obvious variables are labor hours in travel to regional markets and fuel expenditures. The costs these engender is strongly related to the density...
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As demand and supply of organic produce has increased, it has become possible to distinguish between the many individuals that express a preference for organic and the share of their purchases that is organically produced. This study examines the share of a consumer’s produce purchases...
Persistent link: https://www.econbiz.de/10005041366
A rank-ordered logit model is estimated using data collected by a mail survey of consumers in the northeastern and mid-Atlantic United States. The methodology, based on conjoint analysis, determines the average relative importance and value of three product attributes for fresh salmon (seafood...
Persistent link: https://www.econbiz.de/10005320540