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Understanding consumer shopping behaviour : a comparison of three theories of emotions in predicting online flow
Kulviwat, Songpol; Zhang, Yong; Fan, Jinyan; Zheng, Lu - In: International journal of electronic marketing and … 7 (2016) 1, pp. 3-21
Persistent link: https://www.econbiz.de/10011595007
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Customer journey design in omnichannel retailing : examining the effect of autonomy-competence-relatedness in brand relationship building
Zheng, Lu; Li, Yongfa - In: Journal of retailing and consumer services 78 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10015095151
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The impact of brand experience on user satisfaction in mobile short video applications
Zheng, Lu; Kim, Yeong-Gil - In: Journal of international trade & commerce 17 (2021) 4, pp. 111-130
Persistent link: https://www.econbiz.de/10013198937
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Examining the effects of social influence in pre-adoption phase and initial post-adoption phase in the healthcare context
Lu, Zheng; Cui, Tingru; Tong, Yu; Wang, Wen - In: Information & management : the internat. journal of … 57 (2020) 3, pp. 1-11
Persistent link: https://www.econbiz.de/10012249132