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Consumer behaviour
Brazil
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Rocha, Angela da
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Silva, Jorge Ferreira da
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Ferreira, Jorge Brantes
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Maciel, Fernanda Araujo
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Rocha, Ana Raquel Coelho
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Rocha, Everardo
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International business review : the official journal of the European International Business Academy
1
Journal of business research : JBR
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Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
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ECONIS (ZBW)
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Brand personality of global quick-service restaurants in emerging and developed markets : a comparative study in Brazil and the US
Maciel, Fernanda Araujo
;
Rocha, Angela da
;
Silva, Jorge …
- In:
Latin American business review : journal of the …
14
(
2014
)
2
,
pp. 139-161
Persistent link: https://www.econbiz.de/10009792988
Saved in:
2
Impacts of technology readiness on emotions and cognition in Brazil
Ferreira, Jorge Brantes
;
Rocha, Angela da
;
Silva, Jorge …
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 865-873
Persistent link: https://www.econbiz.de/10010363273
Saved in:
3
Classifying and classified : an interpretive study of the consumption of cruises by the "new" Brazilian middle class
Rocha, Ana Raquel Coelho
;
Rocha, Angela da
;
Rocha, Everardo
- In:
International business review : the official journal of …
25
(
2016
)
3
,
pp. 624-632
Persistent link: https://www.econbiz.de/10011488243
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