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~subject:"Consumer behaviour"
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Consumer behaviour
Relationship marketing
31,678
Beziehungsmarketing
31,019
Konsumentenverhalten
13,284
Customer satisfaction
6,992
Kundenzufriedenheit
6,950
Fuzzy sets
6,307
Fuzzy-Set-Theorie
6,222
Theorie
5,560
Theory
5,524
Neural networks
5,174
Neuronale Netze
4,907
Service quality
4,894
Dienstleistungsqualität
4,881
Brand management
3,125
Markenführung
3,122
Lieferantenmanagement
2,960
Supplier relationship management
2,959
Social Web
2,825
Social web
2,824
Deutschland
2,509
Germany
2,462
Marketingmanagement
2,457
Marketing management
2,446
Prognoseverfahren
2,296
Forecasting model
2,281
Brand image
2,256
Markenimage
2,252
Electronic Commerce
2,199
Kundenintegration
2,186
Customer integration
2,182
Online-Handel
2,169
Online retailing
2,163
E-commerce
2,146
Brand
2,069
Markenartikel
2,063
Kundenwert
1,994
Online-Marketing
1,974
Customer value
1,967
Internet marketing
1,957
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7,055
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2,475
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394
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Han, Heesup
60
Hollebeek, Linda D.
43
Loureiro, Sandra Maria Correia
39
Mattila, Anna S.
37
Verhoef, Peter C.
34
Kumar, V.
29
Rather, Raouf Ahmad
29
Prentice, Catherine
26
Klaus, Philipp
23
Bang, Nguyen
22
Grewal, Dhruv
22
Khan, Imran
22
Ahn, Jiseon
20
Huber, Frank
20
So, Kevin Kam Fung
20
Veloutsou, Cleopatra
20
Hyun, Sunghyup Sean
19
Japutra, Arnold
19
Bilgihan, Anil
18
Mittal, Vikas
18
Sreejesh, S.
18
Wong, IpKin Anthony
18
Aksoy, Lerzan
17
Carlson, Jamie
17
Das, Gopal
17
Foscht, Thomas
17
Gil Saura, Irene
17
Gustafsson, Anders
17
Quach, Sara
17
Rahman, Zillur
17
Balaji, M. S.
16
Blut, Markus
16
Eisingerich, Andreas B
16
Filieri, Raffaele
16
Hwang, Jinsoo
16
Lemon, Katherine N.
16
Malthouse, Edward C.
16
Russell-Bennett, Rebekah
16
Schramm-Klein, Hanna
16
Schumann, Jan Hendrik
16
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American Marketing Association
8
Springer Fachmedien Wiesbaden
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IGI Global
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European Commission / Directorate-General for Taxation and Customs Union
4
National Bureau of Economic Research
3
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
3
Völkerbund / Sub-Committee of Experts for the Unification of Customs Tariff Nomenclature
3
Edward Elgar Publishing
2
Great Britain / Customs Establishment
2
Springer-Verlag GmbH
2
Universität Mannheim
2
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
1
Bertelsmann Stiftung
1
Books on Demand GmbH <Norderstedt>
1
China / Hai guan zong shui wu si shu
1
Customs Co-operation Council
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1
Eric Cuvillier <Firma>
1
European Commission / Directorate-General for Communication
1
European Marketing Academy
1
European Network and Information Security Agency
1
Fraunhofer-Informationszentrum Raum und Bau
1
Friedrich-Schiller-Universität Jena
1
Georg-August-Universität Göttingen
1
Gesellschaft für Ökologische Kommunikation mbH
1
GfK Nürnberg, Gesellschaft für Konsum-, Markt- und Absatzforschung
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Gottfried Wilhelm Leibniz Universität Hannover
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1
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1
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1
Intergovernmental Maritime Consultative Organization
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
Kanada / Department of Industry, Trade and Commerce
1
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Journal of retailing and consumer services
623
Journal of business research : JBR
499
International journal of hospitality management
234
The journal of services marketing
171
The journal of product & brand management
131
Asia Pacific journal of marketing and logistics
117
International journal of contemporary hospitality management
113
Psychology & marketing
111
Journal of hospitality marketing & management
103
Journal of the Academy of Marketing Science
102
Cogent business & management
98
The journal of brand management : an international journal
98
Industrial marketing management : the international journal for industrial and high-tech firms
96
Journal of travel and tourism marketing
93
The service industries journal
93
Journal of strategic marketing
88
Journal of retailing
86
Marketing intelligence & planning
84
Tourism management : research, policies, practice
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
77
Journal of service management
77
Journal of marketing
76
The international review of retail, distribution and consumer research
72
International journal of electronic marketing and retailing : IJEMR
71
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
68
Services marketing quarterly
66
European journal of marketing : EJM
65
International journal of retail & distribution management
65
International journal of retail and distribution management
64
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
63
Service business
63
International journal of internet marketing and advertising : IJIMA
62
Journal of service research : JSR
60
The international journal of bank marketing : IJBM
59
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
58
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
56
Journal of promotion management : innovations in planning and applied research
55
Journal of internet commerce
53
International journal of consumer studies
51
European journal of marketing
50
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ECONIS (ZBW)
13,274
Other ZBW resources
42
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1
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Day-to-day travel time perception modeling using an adaptive-network-based fuzzy inference system (ANFIS)
Khademi, Navid
;
Rajabi, Mojtaba
;
Mohaymany, Afshin S.
; …
- In:
EURO journal on transportation and logistics
5
(
2016
)
1
,
pp. 25-52
Persistent link: https://www.econbiz.de/10011618265
Saved in:
2
Improving customer loyalty evaluation methods in the grocery retail industry : a data mining approach
Khodabandehlou, Samira
;
NikNafs, Ali Akbar
- In:
International journal of electronic customer …
10
(
2016
)
2/4
,
pp. 158-178
Persistent link: https://www.econbiz.de/10011688029
Saved in:
3
Determinants of customer experience, satisfaction and willingness to purchase from virtual tour of a retail store
Bhatnagar, Swati
;
Yadav, Rajan
- In:
International journal of management practice : IJMP
16
(
2023
)
1
,
pp. 38-58
Persistent link: https://www.econbiz.de/10014315776
Saved in:
4
Do high brand equity and very high brand equity require different conditions? : an empirical study using fsQCA
Torres, Pedro M.
;
Augusto, Mário Gomes
;
Godinho, Pedro
- In:
International journal of economics and business research
16
(
2018
)
2
,
pp. 263-279
Persistent link: https://www.econbiz.de/10011990595
Saved in:
5
A neural network application to identify high value customers for a large retail store in Japan
Ip, Edward
(
contributor
)
- In:
Neural networks in business: techniques and applications
,
(pp. 55-69)
.
2003
Persistent link: https://www.econbiz.de/10001762777
Saved in:
6
The application of NN to management problems
Coelho, Arnaldo
;
Moutinho, Luiz
;
Silva, Maria Manuela Santos
- In:
Quantitative modelling in marketing and management
,
(pp. 151-222)
.
2013
Persistent link: https://www.econbiz.de/10009681201
Saved in:
7
A data mining approach for segmentation-based importance-performance analysis (SOM–BPNN–IPA) : a new framework for developing customer retention strategies
Hosseini, Seyed Yaghoub
;
Bideh, Alireza Ziaei
- In:
Service business
8
(
2014
)
2
,
pp. 295-312
Persistent link: https://www.econbiz.de/10010351415
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8
RFM-based repurchase behavior for customer classification and segmentation
Rahim, Mussadiq Abdul
;
Mushafiq, Muhammad
;
Khan, Salabat
; …
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012581908
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9
Predicting airline passengers' loyalty using artificial neural network theory
Singh, Balgopal
- In:
Journal of air transport management
94
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012591801
Saved in:
10
Customer experience quality with social robots : does trust matter?
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
;
Gruner, …
- In:
Technological forecasting and social change : an …
198
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10015076494
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