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~subject:"Consumer behaviour"
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The "shaken self" : product ch...
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Consumer behaviour
Konsumentenverhalten
31
Experiment
9
Decision
7
Entscheidung
7
Emotion
6
Information behaviour
5
Informationsverhalten
5
Theorie
5
Theory
5
Advertising
4
Advertising effects
4
Brand image
4
Decision under uncertainty
4
Entscheidung unter Unsicherheit
4
Kaufentscheidung
4
Markenimage
4
Market research
4
Marktforschung
4
Präferenztheorie
4
Purchase decision
4
Theory of preferences
4
Werbewirkung
4
Werbung
4
Motivation
3
Personality psychology
3
Persönlichkeitspsychologie
3
Social behaviour
3
Soziales Verhalten
3
USA
3
United States
3
decision making
3
Behavioral economics
2
Brand management
2
Canada
2
Cognition
2
Decision theory
2
Decision-making
2
E-Mail
2
E-mail
2
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Undetermined
8
Free
3
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Article
26
Book / Working Paper
5
Type of publication (narrower categories)
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Article in journal
23
Aufsatz in Zeitschrift
23
Aufsatz im Buch
3
Book section
3
Arbeitspapier
1
Graue Literatur
1
Non-commercial literature
1
Working Paper
1
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Language
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English
31
Author
All
Shiv, Baba
19
Wheeler, S. Christian
8
Gao, Leilei
5
Sela, Aner
4
Ein-Gar, Danit
2
Karmarkar, Uma R.
2
Litt, Ab
2
Mishra, Himanshu
2
Nayakankuppam, Dhananjay
2
Sarial-Abi, Gülen
2
Simonson, Itamar
2
Bechara, Antoine
1
Berger, Jonah
1
Chartrand, Tanya L.
1
Deighton, John
1
Fan, Tingting
1
George, Nathalie
1
Huang, Yanliu
1
Huber, Joel
1
Hussein, Mohamed A.
1
Itzchakov, Guy
1
Keppler, David Sleeth
1
Knutson, Brian
1
Lee, Courtney
1
Li, Yanjie
1
Ling, Aiqing
1
MacInnis, Deborah J.
1
Maimaran, Michal
1
McGill, Ann L.
1
Mukhopadhyay, Anirban
1
Nowlis, Stephen M.
1
Pirouz, Dante M.
1
Plassmann, Hilke
1
Raghubir, Priya
1
Rozenkrants, Bella
1
Spencer, Rebecca M. C.
1
Steinhart, Yael
1
Su, Lei
1
Tanner, Robin J.
1
Tormala, Zakary
1
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
9
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of marketing research : JMR
3
Journal of consumer research : JCR ; an interdisciplinary journal
2
Brands and brand management : contemporary research perspectives
1
Consumer psychology review
1
Journal of behavioral decision making
1
Journal of marketing
1
Stanford University Graduate School of Business research paper
1
The connected customer : the changing nature of consumer and business markets
1
Transformative consumer research for personal and collective well-being
1
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ECONIS (ZBW)
31
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1
Strategy compability : the time versus money effect on product evaluation strategies
Su, Lei
;
Gao, Leilei
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
4
,
pp. 549-556
Persistent link: https://www.econbiz.de/10010410176
Saved in:
2
The influence of initial possession level on consumers' adoption of a collection goal : a tipping point effect
Gao, Leilei
;
Huang, Yanliu
;
Simonson, Itamar
- In:
Journal of marketing
78
(
2014
)
6
,
pp. 143-156
Persistent link: https://www.econbiz.de/10010463447
Saved in:
3
Choosing between two evils : the determinants of preferences for two equally goal-inconsistent options
Gao, Leilei
;
Li, Yanjie
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 1002-1012
Persistent link: https://www.econbiz.de/10011489895
Saved in:
4
The positive effect of assortment size on purchase likelihood : the moderating influence of decision order
Gao, Leilei
;
Simonson, Itamar
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
4
,
pp. 542-549
Persistent link: https://www.econbiz.de/10011597878
Saved in:
5
The small predicts large effect in crowdfunding
Fan, Tingting
;
Gao, Leilei
;
Steinhart, Yael
- In:
Journal of consumer research : JCR ; an …
47
(
2020
)
4
,
pp. 544-565
Persistent link: https://www.econbiz.de/10012316042
Saved in:
6
Self-expression cues in product rating distributions : when people prefer polarizing products
Rozenkrants, Bella
;
Wheeler, S. Christian
;
Shiv, Baba
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
4
,
pp. 759-777
Persistent link: https://www.econbiz.de/10011780582
Saved in:
7
Is Mr. Spock a good candidate for being a connected customer? : the role of emotion in decision making
Shiv, Baba
- In:
The connected customer : the changing nature of …
,
(pp. 141-161)
.
2010
Persistent link: https://www.econbiz.de/10003951889
Saved in:
8
We are not the same as you and I : causal effects of minor language variations on consumers' attitudes toward brands
Sela, Aner
;
Wheeler, S. Christian
;
Sarial-Abi, Gülen
- In:
Journal of consumer research : JCR ; an …
39
(
2012/13
)
3
,
pp. 644-661
Persistent link: https://www.econbiz.de/10009658035
Saved in:
9
A multidimensional association approach to sequential consumer judgments
Keppler, David Sleeth
;
Wheeler, S. Christian
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
1
,
pp. 14-23
Persistent link: https://www.econbiz.de/10008909946
Saved in:
10
Circles, squares, and choice : the effect of shape arrays on uniqueness and variety seeking
Maimaran, Michal
;
Wheeler, S. Christian
- In:
Journal of marketing research : JMR
45
(
2008
)
6
,
pp. 731-740
Persistent link: https://www.econbiz.de/10003794571
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