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How do live-streamers attract their consumers : insights from a multi-group analysis
Xiong, Jie; Li, Feng - In: Asia Pacific journal of marketing and logistics 36 (2024) 12, pp. 3353-3370
Persistent link: https://www.econbiz.de/10015211005
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Perceived quality of traceability information and its effect on purchase intention towards organic food
Wu, Xiang; Xiong, Jie; Yan, Jie; Wang, Yang - In: Journal of marketing management : JMM ; journal of the … 37 (2021) 13/14, pp. 1267-1286
Persistent link: https://www.econbiz.de/10012695270
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Understanding factors influencing the adoption of a mobile platform of medical and senior care in China
Xiong, Jie; Zuo, Meiyun - In: Technological forecasting & social change : an … 179 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013349184
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Eliciting brand association networks : a new method using online community data
Divakaran, Pradeep Kumar Ponnamma; Xiong, Jie - In: Technological forecasting & social change : an … 181 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013417228
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Factors influencing health care professionals' adoption of mobile platform of medical and senior care in China
Xiong, Jie; Zuo, Meiyun - In: Information & management : the internat. journal of … 60 (2023) 5, pp. 1-12
Persistent link: https://www.econbiz.de/10014466164
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Customer engagement, dependence and loyalty : an empirical study of Chinese customers in multitouch service encounters
Chen, Xin; Guo, Shuojia; Xiong, Jie; Ye, Zhuxin - In: Technological forecasting & social change : an … 197 (2023), pp. 1-12
Persistent link: https://www.econbiz.de/10014468859