In this article, we explore the implications of this literature for understanding the relationship between climate change policies and consumption. We identify a number of ways in which accounting for the implications of the new happiness literature could lead to laws and policies that influence...

In this paper we use published information to provide analyze the economic value of Direct to Consumer (DTC) advertising. We use information on: the effect of DTC in generating patient visits; the effect of patient visits and mentions of a drug in generating prescriptions; and the effect of...

This was the first paper to discuss the benefits of direct-to-consumer (DTC) advertising. It was published in the New England Journal of Medicine in 1985. The authors are Alison Masson (AKA Alison Keith) and Paul H. Rubin, and the paper was written when the authors were economists at the Federal...

Recent efforts to regulate the use of Customer Proprietary Network Information (CPNI) attempt to address consumer concerns regarding privacy and possible fraudulent use of information. However, the FCC rulemaking issued earlier this year would do little to curtail illegal uses of CPNI. The FCC...