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Chinese children's attitudes t...
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Consumer behaviour
China
47
Hong Kong
39
Youth
36
Konsumentenverhalten
35
Jugendliche
30
Advertising
26
Hongkong
26
Advertising effects
18
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18
Werbung
18
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14
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9
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Gender roles
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Consumer perceptions
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Marketing
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7
Verbraucherverhalten
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Dänemark
6
Girls
6
Qualitative methods
6
Social role
6
Soziale Rolle
6
Target group
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Vereinigte Staaten
6
Young consumers
6
Zielgruppe
6
Advertising effect
5
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research-article
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English
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Chan, Kara
38
Ng, Yu Leung
5
Tsang, Lennon
5
MacNeal, James U.
4
McNeal, James U.
4
Cheah, Jun-Hwa
3
Diehl, Sandra
3
Fan, Fei
3
Hiram Ting
3
Terlutter, Ralf
3
Yeh, Chyon‐Hwa
3
Andersen, Lars P.
2
Fung, Timothy K. F.
2
Gong, Jiankun
2
Leung, Vivienne
2
Li, Qiqi
2
Mueller, Barbara
2
Poon, Evon
2
Rasmussen, Jeanette
2
Tufle, Birgitte
2
Albuquerque, Paulo
1
Allison, Ralph I.
1
Baker, Andrew M.
1
Brucks, Merrie L.
1
Cai, Xiao
1
Campbell, Margaret C.
1
Chen, Jie
1
Han, Xing
1
Herndon, Neil C.
1
Hu, Fan
1
Huang, Anqi
1
Ji, Mindy F.
1
Koinig, Isabell
1
La Ferle, Carrie
1
Li, Lyann
1
Li, Yupeng
1
Lim, Xin Jean
1
Liu, Jianqiong
1
MacDaniel, Stephen W.
1
Maimaran, Michal
1
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Young consumers : insight and ideas for responsible marketers
15
Journal of Consumer Marketing
5
The journal of consumer marketing
4
Asia Pacific Journal of Marketing and Logistics
1
Cutting edge international research
1
European Journal of Marketing
1
Health marketing quarterly
1
INSEAD Working Paper
1
International Marketing Review
1
International journal of pharmaceutical and healthcare marketing : IJPHM
1
Journal of Product & Brand Management
1
Journal of advertising
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of international consumer marketing
1
Journal of marketing communications
1
Journal of promotion management : innovations in planning and applied research
1
Journal of retailing and consumer services
1
Services marketing quarterly
1
Young Consumers
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ECONIS (ZBW)
35
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Chinese childrenś understanding of commercial communications : a comparison of cognitive development and social learning models
Chan, Kara
;
MacNeal, James U.
- In:
Journal of economic psychology : research in economic …
27
(
2006
)
1
,
pp. 36-56
Persistent link: https://www.econbiz.de/10003278057
Saved in:
2
On becoming a consumer : the development of consumer behavior patterns in childhood
MacNeal, James U.
-
2007
Persistent link: https://www.econbiz.de/10003398380
Saved in:
3
Kids as customers : a handbook of marketing to children
MacNeal, James U.
-
1992
Persistent link: https://www.econbiz.de/10013501733
Saved in:
4
Development of materialistic values among children and adolescents
Chan, Kara
- In:
Young consumers : insight and ideas for responsible …
14
(
2013
)
3
,
pp. 244-257
Persistent link: https://www.econbiz.de/10010188076
Saved in:
5
How do crazy rich Asians perceive sustainable luxury? : investigating the determinants of consumers' willingness to pay a premium price
Lim, Xin Jean
;
Cheah, Jun-Hwa
;
Ngo, Liem Viet
;
Chan, Kara
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014372606
Saved in:
6
A cross-cultural and gender-specific examination of consumer skepticism toward advertising in general vs. pharmaceutical advertising : empirical evidence from the US, Germany and China (Hong Kong)
Diehl, Sandra
;
Terlutter, Ralf
;
Chan, Kara
;
Mueller, Barbara
- In:
Cutting edge international research
,
(pp. 297-312)
.
2010
Persistent link: https://www.econbiz.de/10003985205
Saved in:
7
Consumers' attitudes toward advertising by medical professionals
Chan, Kara
;
Tsang, Lennon
;
Leung, Vivienne
- In:
The journal of consumer marketing
30
(
2013
)
4
,
pp. 328-334
Persistent link: https://www.econbiz.de/10009788907
Saved in:
8
How Chinese adolescent girls perceive gender roles : a psychographic study
Chan, Kara
;
Ng, Yu Leung
- In:
The journal of consumer marketing
30
(
2013
)
1
,
pp. 50-61
Persistent link: https://www.econbiz.de/10009722350
Saved in:
9
Attributes of young consumers' favorite retail shops : a qualitative study
Yip, Toby C. Y.
;
Chan, Kara
;
Poon, Evon
- In:
The journal of consumer marketing
29
(
2012
)
7
,
pp. 545-552
Persistent link: https://www.econbiz.de/10009681477
Saved in:
10
Do females in advertisements reflect adolescents' ideal female images?
Ng, Yu Leung
;
Chan, Kara
- In:
The journal of consumer marketing
31
(
2014
)
3
,
pp. 170-176
Persistent link: https://www.econbiz.de/10010395525
Saved in:
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