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Consumer behaviour
Willingness to pay
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Zahlungsbereitschaftsanalyse
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Morrison, Mark D.
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Choice modelling : the state-of-the-art and the state-of-practice ; proceedings from the Inaugural International Choice Modelling Conference ; [Harrogate, 30 March - 1 April 2009]
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of consumer studies
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International journal of retail & distribution management
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International review on public and non-profit marketing
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ECONIS (ZBW)
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Household norms and their role in reducing household electricity consumption
Kleinschafer, Jodie
;
Morrison, Mark D.
- In:
International journal of consumer studies
38
(
2014
)
1
,
pp. 75-81
Persistent link: https://www.econbiz.de/10010242784
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2
The changing importance of affective trust and cognitive trust across he relationship lifecycle : a study of business-to-business relationships
Dowell, David
;
Morrison, Mark D.
;
Heffernan, Troy
- In:
Industrial marketing management : the international …
44
(
2015
),
pp. 119-130
Persistent link: https://www.econbiz.de/10010481957
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3
The importance of the service encounter in influencing identity salience and volunteering behavior in the cultural sector
Kleinschafer, Jodie
;
Morrison, Mark D.
;
Dowell, David
- In:
International review on public and non-profit marketing
15
(
2018
)
4
,
pp. 455-474
Persistent link: https://www.econbiz.de/10011956158
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4
Ethics and social responsibility in Australian grocery shopping
Williams, Jasmine
;
Memery, Juliet
;
Megicks, Philip
; …
- In:
International journal of retail & distribution management
38
(
2010
)
4/5
,
pp. 297-316
Persistent link: https://www.econbiz.de/10003977666
Saved in:
5
Preference stability : modeling how consumer preferences shift after receiving new product information
Oppewal, Harmen
;
Morrison, Mark
;
Wang, Paul
;
Waller, David
- In:
Choice modelling : the state-of-the-art and the …
,
(pp. 499-516)
.
2010
Persistent link: https://www.econbiz.de/10003988622
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