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Understanding promotional service interactions through social exchange theory of affect
Mukherjee, Tuheena
;
Bhal, Kanika T.
- In:
Journal of promotion management : JPM
23
(
2017
)
5
,
pp. 689-707
Persistent link: https://www.econbiz.de/10011799558
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Perceived ethicality of political behaviours in organisations : a constructivist grounded theory study
Batabyal, Sauvik
;
Bhal, Kanika T.
- In:
Journal for global business advancement : JGBA
11
(
2018
)
6
,
pp. 706-725
Persistent link: https://www.econbiz.de/10012011544
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