Purpose – This paper sets out to investigate the factors affecting product class involvement for food. Factors affecting specific aspects of involvement are also to be explored. The aim is to determine the factors that affect involvement with food and sketch the profile of consumers more...

Using New Jersey as a case study, this article investigates the challenges faced by food retail stores. Policy recommendations proposed by industry representatives for improving the business climate are also presented. Although New Jersey‐specific, many of the issues discussed in the paper may...