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Kok Wei Khong; Fon Sim Ong - In: International journal of retail & distribution management 42 (2014) 7, pp. 626-642

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Syuhaily Osman; Fon Sim Ong; Md. Nor Othman; Kok Wei Khong - In: Journal of Islamic marketing : JIMA 5 (2014) 2, pp. 178-197

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Butt, Muhammad Mohsin; Mushtaq, Saadia; Afzal, Alia; … - In: Business strategy and the environment 26 (2017) 4, pp. 507-520

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Kok Wei Khong; Wu, You Li - In: International journal of sports marketing & sponsorship 14 (2012/13) 3, pp. 157-177

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Teng, Shasha; Kok Wei Khong; Wei Wei Goh - In: Journal of internet commerce 14 (2015) 1, pp. 42-64

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Samuel, Lee Hao Suan; Balaji, M. S.; Kok Wei Khong - In: Journal of internet commerce 14 (2015) 2, pp. 233-254

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Teng, Shasha; Kok Wei Khong - In: Journal of teaching in international business 26 (2015) 3, pp. 177-196

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Balaji, M. S.; Kok Wei Khong; Chong, Alain Yee Long - In: Information & management : the internat. journal of … 53 (2016) 4, pp. 528-540

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