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~subject:"Consumer behaviour"
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Consumer behaviour
Dienstleistungssektor
8
Innovation
8
Dienstleistung
7
Relationship marketing
7
Beziehungsmarketing
6
Dienstleistungsqualität
6
Innovation management
6
Innovationsmanagement
6
Service industry
6
Service quality
6
Services
6
USA
6
Konsumentenverhalten
5
United States
5
Customer satisfaction
4
Kundenzufriedenheit
4
New product development
4
Produktentwicklung
4
Dienstleistungsmarketing
3
Marketing theory
3
Marketingtheorie
3
Service-Dominant Logic
3
Service-dominant logic
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Services marketing
3
Value creation
3
Vereinigte Staaten
3
Arbeitsverhalten
2
Betriebliche Wertschöpfung
2
Business services
2
Buyer-seller relationships
2
Collaboration
2
Competitive advantage
2
Customer retention
2
Customer service
2
Emotion
2
Epistemology
2
Forschung
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Gesundheitsversorgung
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Bettencourt, Lance A.
2
Bitner, Mary Jo
2
Brown, Stephen Walter
2
Bhagwat-Rana, Yashoda
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Brown, Stephen W.
1
Harmeling, Colleen
1
Houston, Mark B.
1
Mandel, Naomi
1
Meuter, Matthew L.
1
Richardson, Lee
1
Sirianni, Nancy J.
1
Ulwick, Anthony W.
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Journal of marketing
1
Journal of service research
1
Louisiana State University. College of Business Administration. Division of Research. Occasional paper no. 15
1
MIT sloan management review
1
Operations management : a strategic approach
1
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ECONIS (ZBW)
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Branded service encounters : strategically aligning employee behavior with the brand positioning
Sirianni, Nancy J.
;
Bitner, Mary Jo
;
Brown, Stephen Walter
- In:
Journal of marketing
77
(
2013
)
6
,
pp. 108-123
Persistent link: https://www.econbiz.de/10010203344
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2
The unique problems of low-income consumers
Brown, Stephen Walter
-
1973
Persistent link: https://www.econbiz.de/10000548407
Saved in:
3
Giving customers a fair hearing
Ulwick, Anthony W.
;
Bettencourt, Lance A.
- In:
MIT sloan management review
49
(
2007/08
)
3
,
pp. 62-68
Persistent link: https://www.econbiz.de/10003714566
Saved in:
4
Consumer job journeys
Bettencourt, Lance A.
;
Harmeling, Colleen
; …
- In:
Journal of service research
25
(
2022
)
3
,
pp. 347-370
Persistent link: https://www.econbiz.de/10013395966
Saved in:
5
Technology infusion in service encounters
Bitner, Mary Jo
;
Brown, Stephen W.
;
Meuter, Matthew L.
- In:
Operations management : a strategic approach
,
(pp. 178-192)
.
2005
Persistent link: https://www.econbiz.de/10003120166
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