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A rich literature shows that ethnic discrimination is an omnipresent and highly persistent phenomenon. Little is known, however, about how to reduce discrimination. This study reports the results of a large-scale field experiment we ran together with the Norwegian Football Federation. The...
Persistent link: https://www.econbiz.de/10014083764
A rich literature shows that ethnic discrimination is an omnipresent and highly persistentphenomenon. Little is known, however, about how to reduce discrimination. This study reportsthe results of a large-scale field experiment we ran together with the Norwegian FootballFederation. The...
Persistent link: https://www.econbiz.de/10013296671
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Consumer embarrassment is an important concern for marketers. Yet, little is knownabout embarrassment in passive situations like advertising viewing. The authors investigate when and why consumers experience embarrassment as a result of exposure to socially sensitive advertisements. The theory...
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