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A theoretical model of consumer negotiated pricing : an orientation perspective
Evans, Kenneth R. - In: Journal of marketing 51 (1987) 2, pp. 58-73
Persistent link: https://www.econbiz.de/10001052902
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Effect of customer participation on service outcomes : the moderating role of participation readiness
Dong, Beibei; Sivakumar, K.; Evans, Kenneth R.; Zou, … - In: Journal of service research : JSR 18 (2015) 2, pp. 160-176
Persistent link: https://www.econbiz.de/10011283711
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Salesperson directive modification intention : a conceptualization and empirical validation
McAmis, Gregory T.; Evans, Kenneth R.; Arnold, Todd J. - In: The journal of personal selling & sales management : JPSSM 35 (2015) 3, pp. 203-220
Persistent link: https://www.econbiz.de/10011374658
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Recovering coproduced service failures : antecedents, consequences, and moderators of locus of recovery
Dong, Beibei; Sivakumar, K.; Evans, Kenneth R.; Zou, … - In: Journal of service research : JSR 19 (2016) 3, pp. 291-306
Persistent link: https://www.econbiz.de/10011665411
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Customer query handling in sales interactions
Singh, Sunil; Marinova, Detelina; Singh, Jagdip; Evans, … - In: Journal of the Academy of Marketing Science 46 (2018) 5, pp. 837-856
Persistent link: https://www.econbiz.de/10011924771
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Not all adaptive selling to omni-consumers is influential : the moderating effect of product type
Yurova, Yuliya; Rippé, Cindy B.; Weisfeld-Spolter, Suri; … - In: Journal of retailing and consumer services 34 (2017), pp. 271-277
Persistent link: https://www.econbiz.de/10011629299
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Global or glocalized consumers? : an analysis of consumers living in the globalizing city of Dubai
Cherrier, Hélène; Mady, Tarek T.; Mady, Sarah - In: Journal of euromarketing 19 (2010) 4, pp. 200-226
Persistent link: https://www.econbiz.de/10009384428
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Animosity, subjective norms, and anticipated emotions during an international crisis
Maher, Amro A.; Mady, Sarah - In: International marketing review 27 (2010) 6, pp. 630-651
Persistent link: https://www.econbiz.de/10008778775
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Accommodating ethnic minority consumers during service encounters : the fine line
Mady, Sarah; Ford, John B.; Mady, Tarek - In: The journal of services marketing 36 (2022) 5, pp. 674-690
Persistent link: https://www.econbiz.de/10013407588
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"A whiter shade of pale" : whiteness, female beauty standards, and ethical engagement across three cultures
Mady, Sarah; Biswas, Dibyangana; Dadzie, Charlene A.; … - In: Journal of international marketing 31 (2023) 1, pp. 69-89
Persistent link: https://www.econbiz.de/10014233452