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A differential game of interna...
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Consumer behaviour
Game theory
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33
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33
Pricing strategy
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Zaccour, Georges
16
Zaman, Hosain
3
Ben Rhouma, Tarek
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Martín Herrán, Guiomar
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Salhab, Rabih
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Amrouche, Nawel
1
Buratto, Alessandra
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Chaab, Jafar
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European journal of operational research : EJOR
4
Omega : the international journal of management science
3
International journal of production economics
2
Central European journal of operations research
1
European journal of marketing : EJM
1
IMA journal of management mathematics
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Branding decisions for retailers' private labels
Amrouche, Nawel
;
Ben Rhouma, Tarek
;
Zaccour, Georges
- In:
Journal of marketing channels : ... distribution …
21
(
2014
)
2
,
pp. 100-115
Persistent link: https://www.econbiz.de/10010362476
Saved in:
2
Dual role of price and myopia in a marketing channel
Martín Herrán, Guiomar
;
Taboubi, Sihem
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
219
(
2012
)
2
,
pp. 284-295
Persistent link: https://www.econbiz.de/10009514352
Saved in:
3
Brand imitation: a dynamic-game approach
Crettez, Bertrand
;
Hayek, Naila
;
Zaccour, Georges
- In:
International journal of production economics
205
(
2018
),
pp. 139-155
Persistent link: https://www.econbiz.de/10011931420
Saved in:
4
Optimal marketing strategies for the acquisition and retention of service subscribers
Ben Rhouma, Tarek
;
Zaccour, Georges
- In:
Management science : journal of the Institute for …
64
(
2018
)
6
,
pp. 2609-2627
Persistent link: https://www.econbiz.de/10011878982
Saved in:
5
Strategic pricing and advertising in the presence of a counterfeiter
Buratto, Alessandra
;
Grosset, Luca
;
Zaccour, Georges
- In:
IMA journal of management mathematics
27
(
2016
)
3
,
pp. 397-418
Persistent link: https://www.econbiz.de/10011593259
Saved in:
6
When should a retailer invest in brand advertising?
Pnevmatikos, Nikolaos
;
Vardar, Baris
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
267
(
2018
)
2
,
pp. 754-764
Persistent link: https://www.econbiz.de/10011812741
Saved in:
7
Optimal government scrappage subsidies in the presence of strategic consumers
Zaman, Hosain
;
Zaccour, Georges
- In:
European journal of operational research : EJOR
288
(
2021
)
3
,
pp. 829-838
Persistent link: https://www.econbiz.de/10012387370
Saved in:
8
Vehicle scrappage incentives to accelerate the replacement decision of heterogeneous consumers
Zaman, Hosain
;
Zaccour, Georges
- In:
Omega : the international journal of management science
91
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012151702
Saved in:
9
Market targeting and information sharing with social influences in a luxury supply chain
Zhang, Qiao
;
Chen, Jing
;
Zaccour, Georges
- In:
Transportation research / E : an international journal
133
(
2020
),
pp. 1-21
Persistent link: https://www.econbiz.de/10012164771
Saved in:
10
Pricing of demand-related products : can ignoring cross-category effect be a smart choice?
Karray, Salma
;
Martín Herrán, Guiomar
;
Zaccour, Georges
- In:
International journal of production economics
223
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012233246
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