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Does Red Bull give wings to Vodka? : placebo effects of marketing labels on perceived intoxication and risky attitudes and behaviors

Cornil, Yann; Chandon, Pierre; Krishna, Aradhna - 2017

Persistent link: https://ebvufind01.dmz1.zbw.eu/10011702747

Pleasure as a substitute for size : how multisensory imagery can make people happier with smaller food portions

Cornil, Yann; Chandon, Pierre - In: Journal of marketing research : JMR 53 (2016) 5, pp. 847-864

Persistent link: https://ebvufind01.dmz1.zbw.eu/10011600591

Does Red Bull give wings to vodka? : placebo effects of marketing labels on perceived intoxication and risky attitudes and behaviors

Cornil, Yann; Chandon, Pierre; Krishna, Aradhna - In: Journal of consumer psychology : JCP : the official … 27 (2017) 4, pp. 456-465

Persistent link: https://ebvufind01.dmz1.zbw.eu/10011789700

Obesity and responsiveness to food marketing before and after bariatric surgery

Cornil, Yann; Plassmann, Hilke; Aron-Wisnewsky, Judith; … - In: Journal of consumer psychology : JCP ; the official … 32 (2022) 1, pp. 57-68

Persistent link: https://ebvufind01.dmz1.zbw.eu/10012815635

Getting Ahead of the Joneses : When Equality Increases Conspicuous Consumption Among Bottom-Tier Consumers

Ordabayeva, Nailya - 2012

One of the main justifications for increasing equality of distribution of material possessions or income in a social group is that it would lead people at the bottom of the distribution to save more and consume less. However, this prediction and its causal mechanisms have never been studied...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10013115536

Getting ahead of the joneses : when equality increases conspicuous consumption among bottom-tier consumers

Ordabayeva, Nailya; Chandon, Pierre - In: Journal of consumer research : JCR ; an … 38 (2011/12) 1, pp. 27-41

Persistent link: https://ebvufind01.dmz1.zbw.eu/10009160950

Getting ahead of the Joneses : when equality increases conspicuous consumption among bottom-tier consumers

Ordabayeva, Nailya; Chandon, Pierre - 2010

Persistent link: https://ebvufind01.dmz1.zbw.eu/10008798158

Drivers, consequences, and remedies of biased size perceptions in marketing

Ordabayeva, Nailya; Chandon, Pierre - In: The Routledge companion to consumer behavior, (pp. 65-81). 2020

Persistent link: https://ebvufind01.dmz1.zbw.eu/10012316112

Predicting and managing consumers' package size impressions

Ordabayeva, Nailya; Chandon, Pierre - In: Journal of marketing 77 (2013) 5, pp. 123-137

Persistent link: https://ebvufind01.dmz1.zbw.eu/10009793046

Quantity and salience biases in inventory estimation

Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2003 - [Elektronische Ressource]

Persistent link: https://ebvufind01.dmz1.zbw.eu/10001826135

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