We consider intertemporal pricing in the presence of reference effects and consumer heterogeneity. Our research question encompasses how to estimate heterogeneous consumer reference effects from data and how to efficiently compute the optimal pricing policy. Understanding reference effects is...

Most consumers in rural areas of many developing countries cannot afford to purchase certain livelihood improvement products such as home appliances. To improve consumer welfare and manufacturer profit, many governments launch different types of subsidy programs that offer subsidies to...

Delivery time promising is critical to managing customer expectations and improving customer satisfaction. Simply over-promising or under-promising is undesirable due to their negative impacts on short-term/long-term sales. Notably, we are the first to develop a data-driven framework to predict...