Similar Search Results

Urbanized young Indians : are they goal oriented? ; a scale-validation study of the regulatory focus questionnaire in the Indian context

Sett, Rahul Kumar - In: Asia Pacific journal of marketing and logistics 24 (2012) 3, pp. 500-514

Persistent link: https://www.econbiz.de/10009577065

Inflexible microcredit contracts and their discontents : a theoretical perspective based on consumer psychology

Sett, Rahul Kumar - In: IIMB management review 32 (2020) 1, pp. 96-107

Persistent link: https://www.econbiz.de/10012489653

Effect of consumers' materialistic values on consumption guilt as reflected in price preferences

Sett, Rahul Kumar - In: The international review of retail, distribution and … 34 (2024) 4, pp. 470-488

Persistent link: https://www.econbiz.de/10015051397

When does behavioral certainty overcome environmental uncertainty : the effects of regulatory focus, environmental uncertainty and past relationship experience with the supplier on decisions against reported likelihood

Srivastava, B. N.; Joshi, Chetan; Sett, Rahul Kumar - 2013

Persistent link: https://www.econbiz.de/10010508782

Urbanized young Indians: are they goal oriented? : A scale‐validation study of the regulatory focus questionnaire in the Indian context

Sett, Rahul Kumar - In: Asia Pacific Journal of Marketing and Logistics 24 (2012) 3, pp. 500-514

Purpose – The purpose of this paper is to validate the Higgins regulatory focus/goal orientation questionnaire (RFQ) in the Indian context on a sample of urbanized young Indians: one of the most important consumer segments in India. Design/methodology/approach – Items were validated using...

Persistent link: https://www.econbiz.de/10014674784