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Consumer behaviour
Customer satisfaction
3
Dienstleistungsqualität
3
Kundenzufriedenheit
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Service quality
3
Taiwan
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Gastronomie
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Konsumentenverhalten
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Restaurant industry
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Beziehungsmarketing
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Customer value
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Event marketing
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Event-Marketing
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Factor analysis
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Faktorenanalyse
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Kundenwert
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Luxury goods
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Luxusgüter
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Relationship marketing
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Structural equation model
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Strukturgleichungsmodell
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Tourism
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Liang, Rong-da
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Wu, Cedric Hsi-jui
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Zhang, Jun-shu
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Asia Pacific journal of marketing and logistics
1
Tourism management : research, policies, practice
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ECONIS (ZBW)
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The effect of service interaction orientation on customer satisfaction and behavioral intention : the moderating effect of dining frequency
Liang, Rong-da
;
Zhang, Jun-shu
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
1
,
pp. 153-170
Persistent link: https://www.econbiz.de/10009492358
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2
The relationship between white-water rafting experience formation and customer reaction : a flow theory perspective
Wu, Cedric Hsi-jui
;
Liang, Rong-da
- In:
Tourism management : research, policies, practice
32
(
2011
)
2
,
pp. 317-325
Persistent link: https://www.econbiz.de/10008798085
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