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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
14
Computerspiel
11
Video game
11
Internet marketing
9
Online retailing
9
Online-Handel
9
Online-Marketing
9
E-commerce
7
Electronic Commerce
7
Social Web
7
Social web
7
Beziehungsmarketing
5
Relationship marketing
5
Advertising effects
4
Confidence
4
Customer satisfaction
4
Kundenzufriedenheit
4
Vertrauen
4
Werbewirkung
4
Advertising
3
Dienstleistungsqualität
3
Flow
3
Internet
3
Network economics
3
Netzwerkökonomik
3
Online Game
3
Service quality
3
Taiwan
3
Werbung
3
online games
3
Advertising planning
2
Arbeitsgruppe
2
Challenge
2
Commitment
2
Communication
2
Conscientiousness
2
Game theory
2
Kommunikation
2
Kundenbindungsprogramm
2
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Article
14
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14
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English
14
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Teng, Ching-I
6
Teng, Ching-i
5
Liao, Gen-Yih
2
Lo, Shao-Kang
2
Tseng, Fan-Chen
2
Bozman, Carl S.
1
Chang, Chung-chau
1
Chang, Henry Ker-chang
1
Chang, Yu-Han
1
Chen, Ming-yi
1
Chiu, Yu-Ping
1
Chou, Yu-Jen
1
Chou, Yu-jen
1
Dennis, Alan
1
Dennis, Alexander S.
1
Fang, Wenchang
1
Friesner, Dan
1
Hsieh, Ai-Yun
1
Hsu, Ya-Hui
1
Huang, Han-Chung
1
Jeng, Shih-ping
1
Lai, Jeng-yu
1
Lo, Shao-kang
1
McPherson, Matthew Q.
1
Wang, Chih-Chien
1
Wu, Soushan
1
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International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of electronic commerce : IJEC
3
Electronic commerce research
2
Journal of electronic commerce research : JECR
2
Asia Pacific journal of marketing and logistics
1
British journal of management : BJM
1
Journal of consumer behaviour : an international research review
1
Journal of management information systems : JMIS
1
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ECONIS (ZBW)
14
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1
Source effect of advertised reference price influences on transaction value in online shopping environments
Lo, Shao-kang
;
Chou, Yu-jen
;
Teng, Ching-i
- In:
Electronic commerce research
13
(
2013
)
4
,
pp. 411-421
Persistent link: https://www.econbiz.de/10010231568
Saved in:
2
Effects of mental simulation, new product attribute benefits and typicality on consumer attitudes
Chou, Yu-Jen
;
Hsu, Ya-Hui
;
Chang, Yu-Han
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2858-2877
Persistent link: https://www.econbiz.de/10014430292
Saved in:
3
Extending the technology acceptance model to mobile telecommunication innovation : the existence of network externalities
Wang, Chih-Chien
;
Lo, Shao-Kang
;
Fang, Wenchang
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
2
,
pp. 101-110
Persistent link: https://www.econbiz.de/10003715640
Saved in:
4
Where to place online advertisements? : the commercialization congruence between online advertising and web site context
Hsieh, Ai-Yun
;
Lo, Shao-Kang
;
Chiu, Yu-Ping
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
1
,
pp. 36-46
Persistent link: https://www.econbiz.de/10011452227
Saved in:
5
Strengthening loyalty of online gamers : goal gradient perspective
Teng, Ching-I
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 128-147
Persistent link: https://www.econbiz.de/10011654531
Saved in:
6
A comprehensive model of the effects of online store image on purchase intention in an e-commerce environment
Chen, Ming-yi
;
Teng, Ching-i
- In:
Electronic commerce research
13
(
2013
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10009725052
Saved in:
7
Who plays games online? : the relationship between gamer personality and online game use
Teng, Ching-i
;
Jeng, Shih-ping
;
Chang, Henry Ker-chang
; …
- In:
International journal of e-business research : an …
8
(
2012
)
4
,
pp. 1-14
Persistent link: https://www.econbiz.de/10009728117
Saved in:
8
Brand equity effects on bidding strategies in an online environment : evidence from eBay coin auctions
Bozman, Carl S.
;
McPherson, Matthew Q.
;
Friesner, Dan
; …
- In:
International journal of e-business research : an …
10
(
2014
)
2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10010425644
Saved in:
9
Partial comparative messages in competition
Teng, Ching-i
;
Chang, Chung-chau
;
Lai, Jeng-yu
- In:
British journal of management : BJM
20
(
2009
)
2
,
pp. 158-171
Persistent link: https://www.econbiz.de/10003855990
Saved in:
10
When does frustration not reduce continuance intention of online gamers? : the expectancy disconfirmation perspective
Liao, Gen-Yih
;
Huang, Han-Chung
;
Teng, Ching-I
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
1
,
pp. 65-79
Persistent link: https://www.econbiz.de/10011452229
Saved in:
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