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Antecedents and consequences of innate willingness to pay for innovations : understanding motivations and consumer preferences of prospective early adopters
Frank, Björn; Enkawa, Takao; Schvaneveldt, Shane J.; … - In: Technological forecasting & social change : an … 99 (2015), pp. 252-266
Persistent link: https://www.econbiz.de/10011524547
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The AI-extended consumer : technology, consumer, country differences in the formation of demand for AI-empowered consumer products
Frank, Björn; Torrico, Boris Herbas; Schvaneveldt, Shane J. - In: Technological forecasting & social change : an … 172 (2021), pp. 1-15
Persistent link: https://www.econbiz.de/10013174352
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How do Asia's two most important consumer markets differ? : Japanese–Chinese differences in customer satisfaction and its formation
Frank, Björn; Abulaiti, Gulimire; Torrico, Boris Herbas; … - In: Journal of business research : JBR 66 (2013) 12, pp. 2397-2405
Persistent link: https://www.econbiz.de/10010209687
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Consumer desire for personalisation of products and services : cultural antecedents and consequences for customer evaluations
Torrico, Boris Herbas; Frank, Björn - In: Total quality management & business excellence 30 (2019) 4, pp. 355-369
Persistent link: https://www.econbiz.de/10012199759
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How do the success factors driving repurchase intent differ between male and female customers?
Frank, Björn; Enkawa, Takao; Schvaneveldt, Shane J. - In: Journal of the Academy of Marketing Science 42 (2014) 2, pp. 171-185
Persistent link: https://www.econbiz.de/10010345188
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The role of individualism vs. collectivism in the formation of repurchase intent : a cross-industry comparison of the effects of cultural and personal values
Frank, Björn; Enkawa, Takao; Schvaneveldt, Shane J. - In: Journal of economic psychology : research in economic … 51 (2015), pp. 261-278
Persistent link: https://www.econbiz.de/10011506906
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Understanding consumer reactions to product contamination risks after national disasters : the roles of knowledge, experience, and information sources
Frank, Björn; Schvaneveldt, Shane J. - In: Journal of retailing and consumer services 28 (2016), pp. 199-208
Persistent link: https://www.econbiz.de/10011434161
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What characterizes Chinese consumer behavior? : a cross-industry analysis of the Chinese diaspora in Japan
Frank, Björn; Abulaiti, Gulimire; Enkawa, Takao - In: Marketing letters : a journal of research in marketing 23 (2012) 3, pp. 683-700
Persistent link: https://www.econbiz.de/10009579979
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Regional differences in consumer preference structures within China
Frank, Björn; Abulaiti, Gulimire; Enkawa, Takao - In: Journal of retailing and consumer services 21 (2014) 2, pp. 203-210
Persistent link: https://www.econbiz.de/10010338525
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The formation of consumer attitudes and intentions towards fast food restaurants : how do teenagers differ from adults?
Frank, Björn - In: Managing service quality : MSQ ; an international journal 22 (2012) 3, pp. 260-280
Persistent link: https://www.econbiz.de/10009562211