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Motivating energy-efficient behavior with green IS : an investigation of goal setting and the role of defaults
Loock, Claire-Michelle; Staake, Thorsten; Thiesse, … - In: Management information systems : mis quarterly 37 (2013) 4, pp. 1313-1332
Persistent link: https://www.econbiz.de/10010225499
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Combining qualitative design-based methods and quantitative consumer research methods to improve customer experience in small service businesses : an example from the health club industry
Veen, Gerrita van der; Lugt, Remko van der; Lille, … - In: International journal of technology marketing : IJTMkt 10 (2015) 3, pp. 266-286
Persistent link: https://www.econbiz.de/10011478341
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Mobile market research applications as a new voice of customer method : implications for innovation and design management
Green, William; Cluley, Robert; Gasparin, Marta - In: Research-technology management : RTM 63 (2020) 1, pp. 49-55
Persistent link: https://www.econbiz.de/10012180851
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Creating value for brand practice by design research : new brand sprint as an illustrative example
Baumgarth, Carsten; Boltz, Dirk-Mario; Kaibel, Cosima - In: Journal of creating value 9 (2023) 2, pp. 166-182
Persistent link: https://www.econbiz.de/10014582535
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Kaufprozesse im Electronic Commerce : Einflüsse veränderter Kundenbedürfnisse auf die Gestaltung
Korb, Jasmin Claudia - 2000 - 1. Aufl
Persistent link: https://www.econbiz.de/10001516337
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Optimal controls in spatial advertising diffusion models
Tragler, Gernot - In: Optimization, dynamics, and economic analysis : essays …, (pp. 288-297). 2000
Persistent link: https://www.econbiz.de/10001497150
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Kundenempfehlungen: Resultat und Ausgangspunkt des Kundenbindungsmanagements im Dienstleistungsbereich
Helm, Sabrina; Günter, Bernd - In: Kundenbeziehungen im Dienstleistungsbereich, (pp. 103-130). 2000
Persistent link: https://www.econbiz.de/10001497357
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Nutrition knowledge, gender, and food label use
Nayga, Rodolfo M. <Jr.> - In: Journal of consumer affairs : official publication of … 34 (2000) 1, pp. 97-112
Persistent link: https://www.econbiz.de/10001500621
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Marketers' information practices and privacy concerns : how willing are consumers to provide personal information for shopping benefits?
Phelps, Joseph; Nowak, Glen; Ferrell, Elizabeth - 1999
Persistent link: https://www.econbiz.de/10001455962