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Learning in advance selling with heterogeneous consumers

Loginova, Oksana; Wang, X. Henry; Zeng, Chenhang - 2012 - Rev.

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Advance selling in the presence of experienced consumers

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Learning in advance selling with heterogeneous consumers

Loginova, Oksana; Wang, X. Henry; Zeng, Chenhang - 2014

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Learning in advance selling with heterogeneous consumers

Loginova, Oksana; Wang, X. Henry; Zeng, Chenhang - In: Managerial and decision economics : MDE ; the … 38 (2017) 6, pp. 765-783

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Learning in Advance Selling with Heterogeneous Consumers

Loginova, Oksana - 2016

Advance selling occurs when consumers order a firm's product prior to the regular selling season. It reduces uncertainty for both the firm and the buyers and enables the firm to better forecast its future demand. The distinctive feature of this paper is that there are both experienced and...

Persistent link: https://www.econbiz.de/10013007865