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Determining factors affecting broadband services adoption : an empirical analysis of Malaysian consumers
Sim, Jia-jia; Kong, Foong-min; Lee, Voon-Hsien; Tan, … - In: International journal of services, economics and management 4 (2012) 3, pp. 236-251
Persistent link: https://www.econbiz.de/10009675234
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How celebrity attributes damage customer-brand relationship in live streaming commerce : a dark side
Shao, Zhucheng; Ho, Jessica Sze Yin; Tan, Garry Wei-Han; … - In: The journal of brand management : an international journal 31 (2024) 6, pp. 593-615
Persistent link: https://www.econbiz.de/10015192487
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Can you resist the virtual temptations? : unveiling impulsive buying in metaverse retail
Tri Dang Quan; Tan, Garry Wei-Han; Aw, Eugene Cheng-Xi; … - In: Asia Pacific journal of marketing and logistics 36 (2024) 10, pp. 2259-2280
Persistent link: https://www.econbiz.de/10015210755
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Online banking adoption : an empirical analysis
Chong, Alain Yee Loong; Ooi, Keng-boon; Lin, Binshan; … - In: The international journal of bank marketing : IJBM 28 (2010) 4, pp. 267-287
Persistent link: https://www.econbiz.de/10008647657
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Mobile social tourism shopping : a dual-stage analysis of a multi-mediation model
Hew, Jun-Jie; Leong, Lai-Ying; Tan, Garry Wei-Han; Lee, … - In: Tourism management : research, policies, practice 66 (2018), pp. 121-139
Persistent link: https://www.econbiz.de/10011814605
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The age of mobile social commerce : an Artificial Neural Network analysis on its resistances
Hew, Jun-Jie; Leong, Lai-Ying; Tan, Garry Wei-Han; Ooi, … - In: Technological forecasting & social change : an … 144 (2019), pp. 311-324
Persistent link: https://www.econbiz.de/10012133933
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Understanding trust in ms-commerce : the roles of reported experience, linguistic style, profile photo, emotional, and cognitive trust
Leong, Lai-Ying; Hew, Teck-Soon; Ooi, Keng-Boon; Chong, … - In: Information & management : the internat. journal of … 58 (2021) 2, pp. 1-20
Persistent link: https://www.econbiz.de/10012494904
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The Eureka moment in understanding luxury brand purchases! : a non-linear fsQCA-ANN approach
Li, Fajin; Aw, Eugene Cheng-Xi; Tan, Garry Wei-Han; … - In: Journal of retailing and consumer services 68 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013366335
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Revisiting TAM2 in behavioral targeting advertising : a deep learning-based dual-stage SEM-ANN analysis
Wang, Guoqiang; Tan, Garry Wei-Han; Yuan, Yunpeng; Ooi, … - In: Technological forecasting & social change : an … 175 (2022), pp. 1-15
Persistent link: https://www.econbiz.de/10013332738
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Mobile social media marketing : a new marketing channel among digital natives in higher education?
Wong, Lai-Wan; Tan, Garry Wei-Han; Hew, Jun-Jie; Ooi, … - In: Journal of marketing for higher education 32 (2022) 1, pp. 113-137
Persistent link: https://www.econbiz.de/10013277228