Narrow search
Showing 1 - 2 of 2
Cover Image
The dynamics of the Chinese film industry : factors affecting Chinese audiences' intentions to see movies
Feng, Guangchao Charles - In: Asia Pacific business review 23 (2017) 5, pp. 658-676
Persistent link: https://www.econbiz.de/10011847361
Cover Image
Which review can make you engage? : the effect of reviewer-reader similarity on consumer-brand engagement
Fu, Senhui; Yan, Qing; Feng, Guangchao Charles; Peng, Jiamin - In: Journal of global information management 29 (2021) 6, pp. 1-27
Persistent link: https://www.econbiz.de/10012614613