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Social Word of Mouth : How Trust Develops in the Market

Hajli, Nick; Lin, Xiaolin; Featherman, Mauricio; Wang, … - 2015

Consumer trust is essential for a business to successfully promote new products and services. This paper develops a trust model from a social commerce perspective by investigating the influence of social commerce constructs on consumer trust in new products and services. By using an empirical...

Persistent link: https://www.econbiz.de/10014143375

How managerial responses to online reviews affect customer satisfaction : an empirical study based on additional reviews

Zhao, Yan; Wen, Lingling; Feng, Xiangnan; Li, Ran; Lin, … - In: Journal of retailing and consumer services 57 (2020), pp. 1-11

Persistent link: https://www.econbiz.de/10012305219

The impact of sellers' social influence on the co-creation of innovation with customers and brand awareness in online communities

Wang, Yichuan; Hsiao, Shih-Hui; Yang, Zhiguo; Hajli, Nick - In: Industrial marketing management : the international … 54 (2016), pp. 56-70

Persistent link: https://www.econbiz.de/10011478717

Customer attitudes towards Internet banking and social media on Internet banking in the UK

Wang, Yen-Yao; Mohana Shanmugam; Hajli, Nick; Bugshan, Hatem - In: Handbook of research on integrating social media into …, (pp. 287-302). 2015

Persistent link: https://www.econbiz.de/10011294565

Social commerce : the transfer of power from sellers to buyers

Hajli, Nick; Sims, Julian - In: Technological forecasting & social change : an … 94 (2015), pp. 350-358

Persistent link: https://www.econbiz.de/10011391667

People, technologies, and organizations interactions in a social commerce era

Hajli, Nick; Wang, Yichuan; Tajvidi, Mina; Hajli, M. Sam - In: IEEE transactions on engineering management : EM 64 (2017) 4, pp. 594-604

Persistent link: https://www.econbiz.de/10011773279

Branding co-creation with members of online brand communities

Hajli, Nick; Mohana Shanmugam; Papagiannidis, Savvas; … - In: Journal of business research : JBR 70 (2017), pp. 136-144

Persistent link: https://www.econbiz.de/10011620397

A social commerce investigation of the role of trust in a social networking site on purchase intentions

Hajli, Nick; Sims, Julian; Hossein Zadeh, Arash; … - In: Journal of business research : JBR 71 (2017), pp. 133-141

Persistent link: https://www.econbiz.de/10011622532

A study on the continuance participation in on-line communities with social commerce perspective

Hajli, Nick; Mohana Shanmugam; Powell, Philip; Love, Peter - In: Technological forecasting & social change : an … 96 (2015), pp. 232-241

Persistent link: https://www.econbiz.de/10011532569

How social presence drives commitment and loyalty with online brand communities? : the role of social commerce trust

Nadeem, Waqar; Khani, Amir H.; Schultz, Carsten D.; … - In: Journal of retailing and consumer services 55 (2020), pp. 1-10

Persistent link: https://www.econbiz.de/10012269062