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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
29
Relationship marketing
17
Beziehungsmarketing
16
Brand image
14
Markenimage
14
Customer satisfaction
12
Hotel industry
12
Kundenzufriedenheit
12
Brand management
11
Hotellerie
11
Markenführung
11
Brand
9
Markenartikel
9
Dienstleistungsqualität
8
Service quality
8
Confidence
6
Vertrauen
6
Brand loyalty
5
Emotion
5
Satisfaction
5
Social Web
5
Social web
5
Viral marketing
5
Virales Marketing
5
CAPM
4
Internet marketing
4
Markentreue
4
Online-Marketing
4
Restaurant industry
4
South Korea
4
Südkorea
4
Corporate Social Responsibility
3
Corporate reputation
3
Corporate social responsibility
3
Dienstleistungssektor
3
Emotions
3
Event marketing
3
Event-Marketing
3
Firmenimage
3
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24
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Article
29
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Article in journal
28
Aufsatz in Zeitschrift
28
Language
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English
29
Author
All
Lee, Seonjeong
24
Jeong, Miyoung
7
Oh, Haemoon
6
Kim, Soon-Ho
5
Kim, Min-Seong
3
Tang, Liang
3
Chiang, Lanlung
2
Israeli, Aviad A.
2
Jeon, Myunghee Mindy
2
Karpinski, Aryn C.
2
Lee, Minwoo
2
Legendre, Tiffany S.
2
Manthiou, Aikaterini
2
Ayadi, Kafia
1
Baker, Melissa A.
1
Chuang, Ning-Kuang
1
Cottingham, Michael
1
Holland, Stephen
1
Hsu, Cathy H. C.
1
Jang, Soocheong (Shawn)
1
Kang, Yeonjung
1
Kim, Eun-Jung
1
Kim, Soon-ho
1
Kim, Young
1
Lee, Choong-Ki
1
Lee, Dong Hun
1
Lee, Donghun
1
Lee, Yong-Ki
1
Lee, Yong-ki
1
Park, Jungkun
1
Pearson, Demetrius
1
Shea, Linda
1
Shin, Hyejo Hailey
1
Townsend, Kyle M.
1
Warnick, Rodney B.
1
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
International journal of hospitality management
5
Journal of hospitality marketing & management
5
The service industries journal
3
Journal of travel and tourism marketing
2
Advances in hospitality and leisure
1
International journal of contemporary hospitality management
1
Journal of business research : JBR
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
The Cornell hospitality quarterly
1
The journal of services marketing
1
Tourism analysis : an interdisciplinary tourism & hospitality journal
1
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ECONIS (ZBW)
29
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1
The consumer value-based brand citizenship behavior model : evidence from local and global coffee businesses
Kim, Soon-Ho
;
Kim, Min-Seong
;
Lee, Seonjeong
- In:
Journal of hospitality marketing & management
28
(
2019
)
4
,
pp. 472-490
Persistent link: https://www.econbiz.de/10012176672
Saved in:
2
Enhancing customer experience design through hotel innovativeness
Lee, Seonjeong
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
8
,
pp. 1541-1553
Persistent link: https://www.econbiz.de/10015192888
Saved in:
3
What triggers customer curiosity? : exploring the role of branded content experience design on customer response
Lee, Seonjeong
- In:
Journal of hospitality & tourism research : JHTR ; the …
49
(
2025
)
3
,
pp. 403-416
Persistent link: https://www.econbiz.de/10015193318
Saved in:
4
Processing fluency in the use of destination websites
Tang, Liang
;
Jang, Soocheong (Shawn)
;
Lee, Seonjeong
- In:
Tourism analysis : an interdisciplinary tourism & …
18
(
2013
)
2
,
pp. 193-206
Persistent link: https://www.econbiz.de/10009764432
Saved in:
5
Enhancing online brand experiences : an application of congruity theory
Lee, Seonjeong
;
Jeong, Miyoung
- In:
International journal of hospitality management
40
(
2014
),
pp. 49-58
Persistent link: https://www.econbiz.de/10010388602
Saved in:
6
The experience economy approach to festical marketing : vivid memory and attendee loyalty
Manthiou, Aikaterini
;
Lee, Seonjeong
;
Tang, Liang
; …
- In:
The journal of services marketing
28
(
2014
)
1
,
pp. 22-35
Persistent link: https://www.econbiz.de/10010343436
Saved in:
7
Attitudinal and situational determinants of self-service technology use
Oh, Haemoon
;
Jeong, Miyoung
;
Lee, Seonjeong
;
Warnick, …
- In:
Journal of hospitality & tourism research : JHTR ; the …
40
(
2016
)
2
,
pp. 236-265
Persistent link: https://www.econbiz.de/10011434642
Saved in:
8
Investigating the key routes to customers' delightful moments in the hotel context
Lee, Seonjeong
;
Shea, Linda
- In:
Journal of hospitality marketing & management
24
(
2015
)
5/6
,
pp. 532-553
Persistent link: https://www.econbiz.de/10011349968
Saved in:
9
The effect of social networking sites’ activities on customers’ well-being
Lee, Seonjeong
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
7
,
pp. 1086-1105
Persistent link: https://www.econbiz.de/10011922301
Saved in:
10
Enhancing customers' positive responses : applying sensory marketing to the hotel website
Lee, Seonjeong
;
Jeong, Miyoung
;
Oh, Haemoon
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011879719
Saved in:
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