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Green innovation and environmental awareness driven green purchase intentions
Zameer, Hashim; Yasmeen, Humaira - In: Marketing intelligence & planning 40 (2022) 5, pp. 624-638
Persistent link: https://www.econbiz.de/10013393504
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The effect of retailer CSR and consumer environmental responsibility on green consumption behaviors : mediation of environmental concern and customer trust
Saif, Saad; Zameer, Hashim; Wang, Ying; Ali, Qadir - In: Marketing intelligence & planning 42 (2024) 1, pp. 149-167
Persistent link: https://www.econbiz.de/10014469246
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Impact of service quality, corporate image and customer satisfaction towards customers' perceived value in the banking sector in Pakistan
Zameer, Hashim; Tara, Anam; Kausar, Uzma; Mohsin, Aisha - In: The international journal of bank marketing : IJBM 33 (2015) 4, pp. 442-456
Persistent link: https://www.econbiz.de/10011384251
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Understanding the impact of social apps and social network sites on consumer's online purchase intention
Waheed, Abdul; Farrukh, Muhammad; Zameer, Hashim; Khan, … - In: Global business review 22 (2021) 3, pp. 634-649
Persistent link: https://www.econbiz.de/10012591324
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The antecedents and consequences of brand personality : a systematic review
Saeed, Muhammad Rashid; Burki, Umar; Ali, Raza; … - In: EuroMed journal of business 17 (2022) 4, pp. 448-476
Persistent link: https://www.econbiz.de/10014325586
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Social stratification, materialism, post-materialism and consumption values : an empirical study of a Chinese sample
Wang, Ying - In: Asia Pacific journal of marketing and logistics 28 (2016) 4, pp. 580-593
Persistent link: https://www.econbiz.de/10011622538
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Familiarity, beliefs, attitudes, and consumer responses toward online advertising in China and the United States
Sun, Shaojing; Wang, Ying - In: Journal of global marketing 23 (2010) 2, pp. 127-138
Persistent link: https://www.econbiz.de/10003979036
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Examining the role of beliefs and attitudes in online advertising : a comparison between the USA and Romania
Wang, Ying; Sun, Shaojing - In: International marketing review 27 (2010) 1, pp. 87-107
Persistent link: https://www.econbiz.de/10003949172
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Predicting new product adoption using Bayesian truth serum
Howie, Patrick J.; Wang, Ying; Tsai, Joanne - In: Journal of medical marketing : device, diagnostic and … 11 (2011) 1, pp. 6-16
Persistent link: https://www.econbiz.de/10009235950
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Chinese luxury consumers : motivation, attitude and behavior
Wang, Ying; Sun, Shaojing; Song, Yiping - In: Journal of promotion management : JPM 17 (2011) 3, pp. 345-359
Persistent link: https://www.econbiz.de/10009316321