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Consumer behaviour
New product development
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Encyclopedia of technology and innovation management
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International journal of electronic commerce : IJEC
1
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International small business journal : researching entrepreneurship
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Journal of retailing
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ECONIS (ZBW)
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Coice of consumer research methods in the front end of new product development
Creusen, Mariëlle
;
Hultink, Erik J.
;
Eling, Katrin
- In:
International journal of market research : JMRS ; the …
55
(
2013
)
1
,
pp. 81-104
Persistent link: https://www.econbiz.de/10009716394
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2
Understanding customer needs
Griffin, Abbie
- In:
Encyclopedia of technology and innovation management
,
(pp. 231-232)
.
2010
Persistent link: https://www.econbiz.de/10003945792
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3
The hare and the tortoise : do earlier adopters of online channels purchase more?
Li, Jing
;
Konuş, Umut
;
Pauwels, Koen
;
Langerak, Fred
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 289-308
Persistent link: https://www.econbiz.de/10011309673
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4
Emotional paths leading to opportunity desirability and feasibility beliefs through controllability
Ivanova, Stela
;
Treffers, Theresa
;
Langerak, Fred
- In:
International small business journal : researching …
36
(
2018
)
5
,
pp. 546-573
Persistent link: https://www.econbiz.de/10011901174
Saved in:
5
Customer channel migration and firm choice : the effects of cross-channel competition
Li, Jing
;
Konuş, Umut
;
Langerak, Fred
;
Weggeman, …
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
1
,
pp. 8-42
Persistent link: https://www.econbiz.de/10011654506
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