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Consumer behaviour
Einzelhandelspreis
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Pricing strategy
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Retail price
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Sales promotion
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Sirawich Chawanapranee
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Sirawish Srimook
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Journal of revenue and pricing management
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Evaluating promotional pricing effectiveness using convenience store daily sales data
Naragain Phumchusri
;
Warot Kosawanitchakarn
;
Sirawich …
- In:
Journal of revenue and pricing management
22
(
2023
)
5
,
pp. 362-373
Persistent link: https://www.econbiz.de/10014372651
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