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Examining the effect of cultural congruence, processing fluency, and uncertainty avoidance in online purchase decisions in the US and Korea

Ko, Dongwoo; Seo, Yuri; Jung, Sang-Uk - In: Marketing letters : a journal of research in marketing 26 (2015) 3, pp. 377-390

Persistent link: https://www.econbiz.de/10011312156

Photo taking paradox : contrasting effects of photo taking on travel satisfaction and revisit intention

Lee, Jacob C.; Cui, Yuanyuan; Kim, Jungkeun; Seo, Yuri; … - In: Journal of travel research : a quarterly publication of … 60 (2021) 4, pp. 833-845

Persistent link: https://www.econbiz.de/10012492625

Moral effects of physical cleansing and pro-environmental hotel choices

Cui, Yuanyuan; Errmann, Amy; Kim, Jungkeun; Seo, Yuri; … - In: Journal of travel research : a quarterly publication of … 59 (2020) 6, pp. 1105-1118

Persistent link: https://www.econbiz.de/10012231806

Moral Effects of Physical Cleansing and Pro-Environmental Hotel Choices

Cui, Yuanyuan; Errmann, Amy; Kim, Jungkeun; Seo, Yuri; … - 2021

Cultivating pro-environmental choices and behaviors is an important concern for tourism research and practice. Informed by recent developments in psychological research on embodied cognition and the moral effects of physical cleansing, we elicit novel insights about the causal relationship...

Persistent link: https://www.econbiz.de/10013312039

The salience of less important product attributes

Park, Jihye; Ko, Dongwoo - In: International journal of consumer studies 48 (2024) 5, pp. 1-13

Persistent link: https://www.econbiz.de/10015107908

The impact of communication information on the perceived threat of COVID-19 and stockpiling intention

Giroux, Marilyn; Park, Jooyoung; Kim, Jungkeun; Choi, … - In: Australasian marketing journal : AMJ ; official journal … 31 (2023) 1, pp. 60-70

Persistent link: https://www.econbiz.de/10014228874

The influence of graphical versus numerical information representation modes on the compromise effect

Kim, Jungkeun - In: Marketing letters : a journal of research in marketing 28 (2017) 3, pp. 397-409

Persistent link: https://www.econbiz.de/10011730657

Impact of the perceived threat of COVID-19 on variety-seeking

Kim, Jungkeun - In: Australasian marketing journal 28 (2020) 3, pp. 108-116

Persistent link: https://www.econbiz.de/10012599966

The impact of different price promotions on customer retention

Kim, Jungkeun - In: Journal of retailing and consumer services 46 (2019), pp. 95-102

Persistent link: https://www.econbiz.de/10011980803

Why do experiments fail? : six practical suggestions for successful online experiments

Kim, Jungkeun - In: Journal of travel research : a quarterly publication of … 63 (2024) 7, pp. 1835-1844

Persistent link: https://www.econbiz.de/10015056419