Alnahhal, Mohammed; Aldhuhoori, Easa; Al-Omari, … - In: Cogent business & management 11 (2024) 1, pp. 1-13
This study examines the effect of pricing practices and other factors on consumers’ buying behavior in the UAE in the post-Covid-19 era. The focus is on buying from hypermarkets. Other factors such as product quality, the possibility of paying with cards, convenient hypermarket layout, near...
